Randy Brough and Suzanne Schroader will share Alsco's Driver Accountability program, NDAP, with the group. What began in 2007 as a simple 1-800-hows-my-driving sticker program has evolved into a comprehensive vehicle safety solution. You have probably seen Alsco's commercial laundry delivery trucks navigating the neighborhood streets. In an effort to inspire courtesous, lawful, and safe driving habits from each Route Sales Rep behind the wheel, Alsco Salt Lake has installed a system to supplement the public reporting hotline. Among other features, NDAP's system tracks each vehicle and generates real time alerts if a driver exhibits a defined behavior (e.g. exceeding the posted speed limit, harsh braking). The significant reduction in vehicle accident frequency and severity is no coincidence.